Podcast: What Do You Do With a HiPPO?
Rachel Obstler, VP Product at Heap, invited me in for a two-part conversation on her Product Therapy podcast. This is the second portion, where we talked about:
- Can we schedule innovation? No, but start with hypotheses…
- Insights are in the heads of our users: we have to discover things that they don’t already know
- What we do with HiPPOs including their sampling biases
- Explaining prioritization in terms of money
- Strategic allocations of R&D effort before we decide about individual tickets/requests