Product Management Essentials for Project / Program Managers

IEEE Technology Management Council hosted a talk by Rich Mironov, primarily for program and project managers as an introduction to product management.

“ProDUCT management is a murky role: poorly understood and inconsistently practiced across tech companies. It’s often confused with proGRAM management and proJECT management. Yet done well, product management is often a driver of IEEE TMCmarket success and effective development.” This session helped define the basics of product management, contrasted them with project/program management, and identified ways for all of us to work more effectively together.  An interesting, very energetic discussion followed, bridging various organizational gaps.
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Santa Clara MBA Lecture on Product Mgmt

Prof. Kumar Sarangee of Santa Clara’s Leavey School of Business invited Rich Mironov for a guest lecture on Product Market Planning and Strategy class.  This talk included a quick overview of what product managers are (what they do), how this fits into the overall business of creating technology, and how to think about pricing software and roadmapping. Continue reading

How Engineering Can Work Better with Product Management

SDForumAs a break from stealth start-up work, I led a discussion for SDForum’s Engineering Leadership SIG on “How Engineering Can Work Better with Product Management.”  This was a VERY spirited discussion…
We gathered some (good and bad) experiences from attendees about their interactions with product management, tried to define what the PM role is, and shared some thoughts on how to cooperate better for great products and organizations. Lots of questions about how to get into product management, and why people would stay in such a role! Continue reading

‘Getting Promoted’ Talk at SV ProdCamp

svpcampThis year’s Silicon Valley Product Camp (the fourth!) drew the largest crowd ever of product managers and product marketers to share, network, learn and have fun! Estimated at almost 600 and hosted at eBay’s Paypal/San Jose location, it pulled attendees from around the continent for nearly 40 sessions.  It also included a job fair with a dozen local companies.  I was honored to be emcee and event coordinator emeritus, having passed PCamp management to new leadership.

I ran a session on Understanding the Next Job Up and Getting Promoted

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Social Entrepreneurship

I got an early look at allthis – a community of people using their talents, skills, and social connections to support their favorite causes. Hope that you’ll visit as well, and participate if the spirit moves you.allthis

In brief, allthis lets people post offers (services, goods, special items) that they’ll provide in return for charitable donations. You do what you’re good at (or what you hope others will appreciate), and 100% of the money goes directly to the cause of your choosing. Continue reading

Does Your Product Suck?

lemonIt’s been a tough week on the technical front, with a variety of products failing to perform their core functions for me. Which prompts a somewhat emotional question for those of us who oversee products (or services) for a living:
Does your product suck? Does it #fail to do the one thing that customers buy it for?

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Skills You Need to Succeed as a PM (SVPMA Panel)

SVPMA marked its 10-year anniversary with a panel discussion on the key role that product managers play in today’s organizations and the skills PMs need to succeed in the next decade.  120+ attended.

What: “Skills You Need to Succeed as a Product Manager in the Next Decade”
Panel: Rich Mironov (moderator), Tom Grant, Greg Cohen, Christina Noren, Ivan Chalif
When: Wednesday, December 1st, 6:30pm – 9pm
Where: TechMart, Santa Clara

This turned into a spirited discussion among the panelists and assembled PMs/PMMs with questions on their minds.  SVPMA Continue reading

Leadership, Trust and Pronouns

I’m struck by the words people choose, and by how their pronouns reflect their management style. In particular, I’m working with a team that’s been hungry for leadership and trust – and is now blossoming. This provides me with an excuse to recap what we all (should) know about leadership, trust, and how the words we use shape the behavior of our organizations.

dictionaryA thoughtful choice between “I” and “we” and “you” is a reflection of the workplace emotional temperature: are managers and executives motivating line employees to do their best, or “throwing them under the bus?” Are we rewarding cross-functional cooperation and market impact, or angling for promotion and impressing our peers? Continue reading

How Agile Changes (and Doesn't Change) What Product Managers Do

Rich Mironov led a November 18th session on agile product management for the Norcal BMA.

Norcal BMA

What: “How Agile Changes (and Doesn’t Change) What Product Managers Do”
Who: Norcal BMA (Northern California Business Marketing Association)
When: Nov 18th, 830AM – 10AM
Where: Scott’s Seafood, Palo Alto CA
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