Kindle version of “Art of Product Management”

Rich Mironov’s “Art of Product Management” has been converted to Amazon’s Kindle format, and is now available for download.

Get the Kindle version here or the paper version here.

From the original book summary:

“The Art of Product Management takes us inside the head of a product management thought leader. With color and humor, Rich Mironov gives us a taste of Silicon Valley’s tireless pursuit of great technology and its creation of new products. He provides strategic advice to product managers and tech professionals about start-ups, big organizations, how to think like a customer, and what things should cost. He also reminds us to love our products and our teams. The Art of Product Management brings together the best insights from more than seven years of Product Bytes, Rich Mironov’s long-running series on product strategy, technology companies, and how the two interact. This collection is for everyone who builds or markets the next new thing. This is more a how to think about products book than how to templates. Product managers (and others who are deeply committed to great products) will recognize themselves and their daily process struggles. How do I think about customers and solutions? Why does my organization behave the way it does? Can I help others to think long-term, or do I need to think for them? This book captures the inner life of product champions.”

Santa Clara MBA Lecture on PM, Pricing and Roadmaps

Prof. Kumar Sarangee of Santa Clara’s Leavey School of Business invited Rich Mironov to be a guest lecturer for his Product Market Planning and Strategy class.  SCU’s Evening MBA program attracts some of the brightest students from the Valley, with a tradition of providing leadership back to technology companies.

What: Lecture and discussion of technology product management, software pricing, and product roadmaps.
Class: Product Market Planning and Strategy (MBA / MKTG 572).
Where: Lucas Hall, Santa Clara University
When:  Thursday, January 7

This talk included a quick overview of what product managers are (what they do), how to think about pricing for software and non-physical goods, and an introduction to roadmapping.

Course Description:
New product development (NPD) is critically important for the successful performance of all organizations. However, NPD is a risky endeavor and many new products fail in the marketplace, despite a huge expenditure in money, time and resources. Hence, managers need to develop a comprehensive understanding of the design, development and marketing of new products and services.

In this course, Prof. Sarangee focuses on both quantitative and qualitative tools and techniques associated with researching and analyzing new product opportunities and then designing, testing, and introducing new products and services. It is especially tailored for professional managers who are interested in innovation, new product development and entrepreneurship.

Review: “Adapting Configuration Management for Agile Teams”

I’ve had the chance to read an early version of Mario Moreira’s new book, “Adapting Configuration Management for Agile Teams: Balancing Sustainability and Speed.”  Mario is a long-time champion of software configuration management (SCM), agile development models and IT governance. Continue reading